Age of Propaganda: The Everyday Use and Abuse of Persuasion

Age of Propaganda: The Everyday Use and Abuse of Persuasion
Anthony Pratkanis (Author), Elliot Aronson (Author)
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Propaganda & Political Psychology

Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.

Drawing on the history of propaganda as well as on contemporary research in social psychology, Age of Propaganda shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in.

This revised and updated edition includes coverage of the Clinton/Lewinsky scandal, recent election campaigns, talk radio, teen suicide, U.F.O. abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations.

• Rank: #36597 in Books
• Published on: 2001-03-14
• Original language: English
• Number of items: 1
• Dimensions: 9.21" h x .75" w x 6.10" l, .90 pounds
• Binding: Paperback
• 432 pages

Description #1 by LangtonInfo.com:

Examines the patterns, motives, and effects of mass persuasion, discussing the history of propaganda, how the message of propaganda is delivered, and counteracting the tactics of mass persuasion.

Description #2 by BzOverstock:

DIVAmericans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.brbrDrawing on the history of propaganda as well as on contemporary research in social psychology,iAge of Propaganda/ishows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in.brbrThis revised and updated edition includes coverage of the Clinton/Lewinsky scandal, recent election campaigns, talk radio, teen suicide, UFO abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations.br/divDIVbAnthony Pratkanis/bis Professor of Psychology at the University of California, Santa Cruz.brbrbElliot Aronson/bis one of our nation's most eminent social psychologists. He is professor emeritus at the University of California, Santa Cruz, and Visiting Professor of Psychology at Stanford Universitybr/divDIVThe United States creates 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.brbrDrawing on the history of propaganda as well as on contemporary research in social psychology,iAge of Propaganda/ishows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irration

Description #3 by Biblio.com:

WH Freeman & Co Gordonsville VA 1991. Softcover. Very Good Condition. Some Markings. Some shelf wear. Quantity Available: 1. ISBN: 0716722119. ISBN/EAN: 9780716722113. Inventory No: 1560721691. .